‘’Design creates culture. Culture shapes values. Values determine the future.’’ – Robert L. Peters Realizing the advantages of design and visual marketing is essential in understanding the psychological learning processes of consumer towards effective visual marketing strategies. The internet has become an advanced advertising platform for digital communication marketers to…
I’m no math wizard. I’m a lawyer. So, you might be wondering why I am using a mathematical equation to discuss Organizational Culture. Culture Culture has been a buzzword in HR for the last decade. Indeed, there have been innumerable articles and studies discussing the concept of “change your culture,…
Alongside the current hot topics such as Brexit, trade wars, climate change, privacy concerns etc. there is an increased awareness of gender equality as a business issue. Organizations are reassessing their gender equality policies. However, even in 2019, we are reminded that equity is still far from reach. Equality is…
Connectivity is one of the main pillars that are defining life in the 21st century. The level of depth that connectivity defines our routines in this century is truly astonishing. With a particular boost after the first decade of the century, we have developed not only habits, but entirely new…
Most of the motivated professionals and entrepreneurs have the knowledge to make huge investments on themselves. They try to build valuable skills and work towards improving all the strengths that they have, with time. Most of the business owners start making concrete plans for the things that they are interested…
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A politically inclined attack or just a ‘simple’ lack of security awareness? Whatever the case, the cyber-attack that hit Marriott was huge. This was the joint second largest data breach to take place, after Yahoo in 2013 and Equifax in 2017. A cyber attacker stole personal information including names, emails,…
Melbourne has been considered “the most livable city in the world” over the past seven years, this year being dethroned by Vienna, the Austrian capital, according to the Economist Intelligence Unit‘s 2018 rankings. I am originally from Romania and before deciding to live in Melbourne, we lived in Adelaide, South…
The philosopher Santayana is famous for having once warned: “Those who cannot remember the past are condemned to repeat it.” Recent events have provided several sobering examples of just how true that is. The Apple-FBI dispute was perhaps one of the most recent, painful examples we’ve witnessed a debate the…
The last decade has seen a growing focus on governance practices, particularly in the political and business environments. More and more, questions are being raised about the way business is conducted or how our tax dollars are spent. People want to know if their consuming habits participate in climate change…
